There is now less than two weeks remaining until the January 31st deadline for entries to the 2024 AM Awards, the most prestigious accolades for UK car dealers, OEMs and suppliers.
New categories for 2024 include the EV Advocate of the Year Award, which seeks to recognise the dealers and/or OEMs that are going farther and faster to support the use of electric vehicles and their benefit to local communities’ air quality. This is less about the volume and more about the attitude. Entrants, whether OEMs or retailers, will have a passionate and knowledgeable workforce that advocates EVs; they will demonstrate great communications and novel methods to help consumers gain confidence in this new technology; they will be thinking further than the sale and will show their ability to be the EV expert for customers post-purchase and for their wider communities.
While for dealerships which are smashing their EV sales volume ambitions in new and used, helping motorists adapt to this new technology, there is still the EV Dealership of the Year Award to enter. It could be a chance to celebrate strong performance with new EVs within a franchised network, or opportunities taken to buy used EVs after their values dropped and retail them at the right level.
Also new for 2024 is The Sustainability Award. Open to car dealers and vehicle manufacturers, entrants could be businesses which can demonstrate strategic planning and robust steps being taken to help build a more sustainable and better future for themselves and their surrounding community. Aspects the judges will look for span from reducing energy consumption to waste reduction to green procurement and encouraging a green-minded culture within the workforce.
The judging of the AM Awards takes place during March and the finalists will be celebrated on stage at the AM Awards Dinner on May 2nd when each category’s winner will be announced.
Categories still open to entries from dealers include:
- Leader in Diversity and Inclusion
- The Community Hero award
- EV Dealership of the Year
- Used Car Dealer of the Year (Franchised & Independent)
- Workshop of the Year – Independent & Franchised
- EV Advocate of the Year (NEW for 2024)
- The Sustainability Award (NEW for 2024)
- Franchised Dealership of the Year
- Independent Dealer of the Year
- Dealer Group of the Year (up to 10 sites)
- Dealer Group of the Year (more than 10 sites)
- Dealer Principal/General Manager of the Year
- Online Consumer Experience of the Year – Franchised Dealer
- Online Consumer Experience of the Year – Independent Dealer
- Marketing Strategy of the Year
- Best in Customer Service
Click here to read more about the categories and complete your entry form online at our AM Awards website.
As editor, Tim is responsible for the media content, planning and production of AM’s multiple channels (AM print and digital magazines, website, social media and contributing to our events planning). He interviews and writes about as many franchised dealer groups and UK divisions of motor manufacturers as possible, to explore the issues facing UK motor retail and understand what solutions dealers and suppliers are using to overcome these.
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