In part of a multi-million-pound investment, BMW Group UK has upgraded its roadside assistance programme with the introduction of 72 new service vans.
The initiative significantly boosts its roadside support capabilities from its previous recovery fleet of 41 vehicles
These new advanced vans, which replace an existing fleet of support cars, are better equipped to handle a wider range of roadside issues efficiently for BMW and Mini drivers, BMW says.
Mario Moser, director for aftersales and customer support at BMW Group UK, said: “With the introduction of these advanced service vans to our roadside assistance programme, we are set to get our customers back on the move even faster, ensuring that any interrupted journey is resolved as seamlessly and quickly as possible.”
The new vans have increased storage capabilities for spare parts, including emergency spare wheels, which significantly increases the likelihood of completing repairs on the roadside. All the vans have been equipped with the latest remote diagnosis systems, meaning that before arriving on location, technicians can where possible obtain the necessary spare parts to complete the repair.
Another notable advancement in the new fleet is the ability to tow vehicles, reducing the need for a separate recovery truck if a vehicle is not repairable on the roadside, further streamlining the customer experience.
Every roadside technician has also been fully trained in high voltage (HV) systems and is ready to service the entire BMW Group product range.
BMW’s Roadside Assistance programme is operated in partnership with Allianz Partners.
As editor, Tim is responsible for the media content, planning and production of AM’s multiple channels (AM print and digital magazines, website, social media and contributing to our events planning). He interviews and writes about as many franchised dealer groups and UK divisions of motor manufacturers as possible, to explore the issues facing UK motor retail and understand what solutions dealers and suppliers are using to overcome these.
All copyrights for this article are reserved to UK Recruiter